Archive - November 2000

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23.06 20091

Direct Response Marketing 2.0

What happens when you combine the power of Web 2.0 Internet and tried and true Direct Response Marketing techniques? That's the question we asked ourselves almost two years ago, and Hybrid Marketing was born. But there was still a void. Maybe not a void but we felt there was something bigger. Something we were missing. So for the past 20 months we went searching for that missing ingredient. You see, what we realized (and you will too when you really think about it) is the people making the most money online (consistently, and that's important) were the people who came from the OFFLINE world. People like Dan Kennedy. And John Carlton. And Ted Nicholas. And Robert Allen. And Frank Kern. And Mike Filsaime. And T.J. Rohleder. And Michael Penland. And... the list goes on, but I think you get the idea. These are the people who use Direct Response Marketing techniques as a WEAPON and consistently crush it online. These are our mentors. And most are now close friends. And through studying Direct Response Marketing DIRECTLY from the Masters, our Hybrid Marketing system took on a whole new life. A life that was MUCH bigger than me and Robin could nurture by ourselves. So from Hybrid Marketing, and our study of OFFLINE Direct Response Marketing, a new era is born. The era of Direct Response Marketing 2.0! Direct Response Marketing 2.0 is the TRUE synergy of online and offline marketing. It combines the prowess of our Hybrid Marketing system, with the tried and true direct response skills of crusty "I was making money online before there was an Internet" marketer Alan Bechtold (we love ya man), copywriting genius "Million Dollar" Mike Morgan, and branding expert Erik Stafford into something that could change your perception of MARKETING forever!

  • Did you know: If you're just an Internet Marketer you're leaving an estimated 72% of your potential profits on the table? The Internet is just ONE media for your message, so why limit yourself to earning so little?
  • Did you know: An estimated 50% of email NEVER reaches the intended recipient? Contrast this to REAL MAIL where over 92% is consistently delivered to the intended recipient!
But rather than ramble on, I want to invite you to enjoy our creation - Direct Response Marketing 2.0: The next generation of online and offline Synergy! We'll give you FREE access to a DVD we've put together for you and a complete, state of the art online eCourse that takes you from simple Internet Mar(ke)ter to a REAL Direct Response Marketer in 10 quick lessons. Grab this now before we start charging for it => http://www.DirectResponseMarketing20.com -- Lee Collins and Robin Collins Direct Response Marketing Experts

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