Archive - November 2000
Direct Response Marketing 2.0
What happens when you combine the power of Web 2.0 Internet and tried and true Direct Response Marketing techniques? That's the question we asked ourselves almost two years ago, and Hybrid Marketing was born. But there was still a void. Maybe not a void but we felt there was something bigger. Something we were missing. So for the past 20 months we went searching for that missing ingredient. You see, what we realized (and you will too when you really think about it) is the people making the most money online (consistently, and that's important) were the people who came from the OFFLINE world. People like Dan Kennedy. And John Carlton. And Ted Nicholas. And Robert Allen. And Frank Kern. And Mike Filsaime. And T.J. Rohleder. And Michael Penland. And... the list goes on, but I think you get the idea. These are the people who use Direct Response Marketing techniques as a WEAPON and consistently crush it online. These are our mentors. And most are now close friends. And through studying Direct Response Marketing DIRECTLY from the Masters, our Hybrid Marketing system took on a whole new life. A life that was MUCH bigger than me and Robin could nurture by ourselves. So from Hybrid Marketing, and our study of OFFLINE Direct Response Marketing, a new era is born. The era of Direct Response Marketing 2.0! Direct Response Marketing 2.0 is the TRUE synergy of online and offline marketing. It combines the prowess of our Hybrid Marketing system, with the tried and true direct response skills of crusty "I was making money online before there was an Internet" marketer Alan Bechtold (we love ya man), copywriting genius "Million Dollar" Mike Morgan, and branding expert Erik Stafford into something that could change your perception of MARKETING forever!
- Did you know: If you're just an Internet Marketer you're leaving an estimated 72% of your potential profits on the table? The Internet is just ONE media for your message, so why limit yourself to earning so little?
- Did you know: An estimated 50% of email NEVER reaches the intended recipient? Contrast this to REAL MAIL where over 92% is consistently delivered to the intended recipient!
Miracle Money Manifestation? Really?
Read this Headline and see what you think: "BREAKING NEWS: Himalayan Miracle Money Manifestation Puts MILLIONS in Your Pocket -- Literally OVERNIGHT!" When I read the headline, my first thought was "this is crazy". Then as I read the story I became fascinated with the possibility that had been laid out in front of me. I mean, yes... we're pretty successful online but if I could really "Easily Tap Into a Stunning Waterfall of Wealth... Doing NO Work" well why not give it a try? Right? What happened when I clicked on "Get More Info" shocked me beyond belief... See for yourself: www.MiracleMoneyManifestation.com
read more“Rockstar Platinum Live is Gonna Change My Life!”
"Rockstar Platinum Live is gonna change my life!"
This from a gentle soul who had all but given up on his dreams of not relying on "the man" to fund his future and very lively hood. You see, Fred Barnes, is from Detroit. He used to work for "the man" at GM, but we all know what has happened at GM lately. No need to go into the abuse of corporate and government powers at work there. Would it surprise you to know that Fred lost his job two months ago (yes, right before Christmas - merry freaking Christmas indeed).Fred, who had not missed a single day of scheduled work in 13 years was dismissed like he was one of those used up old tires.
Fred, who had to look his wife in the eye and tell her that they couldn't spend that extra money on their grand baby, Erika Lynn, because they needed to save every red cent. Cause Lord only knew when he would be able to find another job in Michigan, of all places. But Fred has found the "light at the end of the tunnel". You see, Fred met Lee & I at a "f.ree to the public event" we held last June. We saw the devastion of the automakers coming and just knew that we had to let these folks know the secret.The secret, of course, is that you CAN control your financial future and NOT have to rely on "the man" for your financial security.
All you need is someone willing to share with you the way to make this happen in the shortest possible time frame possible. Fred was there last June and he remembered our talk. He was feeling the pressure of job hunting and his savings dwingling further and further down. Then he found it. The flyer he casually picked up last June. Fred stared at this single page for about 20 minutes. Then he did that one thing that will change his life. He picked up his cordless phone and gave us a call. Fred's luck was already changing - cause he did the "near impossible and caught Lee & I between meetings. After the hesitant greetings and rememberings of our meeting back in June, Lee and I listened as Fred poured his story out to us. A story we have heard way too freaking often. Then Fred asked the question...."so, can I really make money on my own?"
We love this question, cause we can actually respond with a resounding YES! "The trick, Fred, is to find a few folks who have made it and do the exact same thing they did" And this is absolutely true. You ain't gotta reinvent the wheel. After all - why would you put all of that energy into recreating a system that already works? To prove what we were saying is true, we shared with Fred the 5 simple steps to getting started. You want to know what they are? OK, here ya go.... 1. Find a hot market with money 2. Find a product that they desire 3. Create a way for them to buy this product from you 4. Drive traffic and my favorite... 5. Repeat Fred was quiet for a few minutes and he finally said, "It can't be that easy". We assured him that is was. The trick was finding the folks who are experts in the areas of these 4 simple steps and do what they tell you to do. That's it. Can you guess Fred's next question? He asked,"OK, but how to I get these experts to tell ME how to do this stuff?" Well, hell - that's easy!The real experts share their insider secrets freely in front of folks all of the time - if you know where to find them.
Then we told Fred where to find them... " http://www.RockStarPlatinumLive.com Here he could find experts like...- Deb Micek (Coach Deb to those of you who know her on Twitter) - Social Media Queen
- Dave Lakhani - master at persuasion and positioning
- Simon Leung - Expert Google Adwords dude - best way to drive paid traffic hands down
- Anik Singal - Affiliate Marketing RockStar - don't need your own product when you can sell someone elses!
- Matt Bacak - Crazy Smart Business Startup Mentor
- Tom Beal - Business Operations Expert (does all the heavy lifting for Mike Filsaime of all peeps)
- Scott Stratten - the best traffic is Fr.ee Viral Traffic - and here's the best in that game
- Ross Goldberg - Social Media extraordinaire
- Alan Bechtold - Internet Master - been there since the beginning and KNOW's what works
Fred said, as if to himself, "I can do this. I got just enough to make this happen."
Lee and I were a little puzzled by this response. I mean, of course he can do this - but what did he mean "just enough" to make it happen? "I got this here check from those corrupt folks in my hand right now." Fred's voice got a little louder as he started to believe... "I am gonna us this refund check and get my ass out to Vegas. I am gonna take back control. I am gonna show those firing bast*rds they ain't got me to kick around any more." Man, I get goosebumps just remembering the determination in this man's voice. Fred is taking back control. He is coming to Vegas to learn first hand from the folks who can show him EXACTLY what he needs to do to make this happen for him. I couldn't be more proud of Fred. The courage and tenacity - I love it! So, now the question I have for you is... What are you gonna do about YOUR future? http://www.RockStarPlatinumLive.comread moreJUN 19-21 > Music City Marketing Conference – Nashville, TN
The Music City Marketing Conference is for people who want to build their home business into a great company or just a great lifestyle for their family can come to Nashville and mingle with Internet marketing experts. http://www.musiccityconference.com
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